New Jersey Bookstore Crawl 2025

Our first-ever crawl: June 7-8, 2025

Organized by

New Jersey Bookstore Crawl is a project of Jersey Collective. Additional co-organizers who provided support and sponsorship were Hello Art Design and Rutgers University Press.

Photo taken at Between the Covers pop-up during the 2025 crawl
Photo taken at Between the Covers pop-up during the 2025 crawl

By the numbers…

  • Nearly 4,000 bookstore visits logged

  • 781 crawls logged on our form (but accounting for anyone who didn’t fill out the form, we think more than 1,000 people actually participated!)

  • Most people visited between three and five stores

  • …and three people went to twenty

  • Crawlers participated from 340 unique zip codes and five states

  • 53 New Jersey bookstores participated

photo of Gingerbread Books

Tangible impacts for bookstores

Prizes were generously donated by:

You can see all of the prizes we gave away in this Instagram post!

Coffee & Crawl Guides

Cozz Coffee hosted us for a “Coffee and Crawl Guides” event, featuring a pop-up of the Jersey Collective sticker machine, which was stocked with book-themed stickers. It was so fun handing out crawl guides and chatting with crawlers about their plans for the day!